When it comes to SEO,SMO for an ecommerce website. There are many challenges that a website has to go through. The problems, however, depend entirely on what type of site you are running. Digital marketing for an ecommerce website is not an easy task.
One of the project challenge part is get the rank of ecommerce products. Our digital marketing team optimize each and every product of the website and check rank in each keyword
PeopleApps digital marketing team optimize each product and insert high monthly search keywords and change the quality content of all product. Our content writers expert wrote the quality content with managing keyword density.
We also manage the website speed and optimize all images with using the alt tags related to keywords. One page of all page is big task and it takes time. Our team has great efforts to achieve the rank and generate the traffic on website. Target the area and demographics as per user requirement.
We did not use any seo automation tools for OFF page optimization. We also generating traffic using the SMO.
SEO is very vast process and it takes time, you never know when major search engine companies changes their algorithms and strategy of search engine works. The main challenge is to customize the product page using the SEO plugins. We identified and remove all broken link and insert the meta tags of all product page.
Digital marketing is only process where expert work along with search engine guideline and process. We must follow all algorithm of Google like PANDA, PENGUINE,PEGION, POSSAM, HUMMING BIRD etc. We should have to keep in mind a single mistake makes big changes in rank. Directory submission, Blog Submission, Article Submission and creating the quality backlinks in high PA, DA websites.
Finally, my team done the job within a 3 month timeline. Our keyword ranked top 10 on google search engine. It also increase the sale. Google analytics figure going good and increase the traffic.